At the beginning of the 2022 season, I was challenged to make our intro video different. It needed to be epic, embody the entire state, and get the crowd to interact with it. So I incorporated beauty shots from all across the state, whipped out the drone, and inserted fan prompts to sing and chant during the video.

This was the first of an 11 part video series leading up to the Barstool Arizona Bowl. The videos garnered 360 thousand views and 1.65 million impressions.

The first and most imidate place I made an impact at Wyoming was with the Men’s Basketball team. As I started they became a nationally ranked team and a powerhouse in the conference. They were also a team that was lacking a lot of videos. In my first season with the team, I added 3,600 followers, 200,000 views, and 38% organic growth to their social accounts. I also helped create videos that landed them three power five transfers in the off-season.

How do you recap a historic season while simultaneously build momentum toward what should be another historic year? Simple, build a giant bonfire in the middle of the woods and set the video to an icon anthem.